What is Matcha?

What is the meaning of the name?

Where is matcha sourced?
We source our matcha powders in different areas in Japan:
Which tea plant?

How is it different from traditional tea?
The taste and appearance of matcha is totally different from other teas. It is made from ground tea leaves which means that the tea is not infused but eaten : matcha drinkers consume the entire leaf dissolved in water and all the virtues and nutrients they contain. Unlike another tea, 100% of the nutrients are ingested against 10 to 20% for a traditional tea because most of the nutrients are not soluble. Have a look at the comparison in the matcha benefits page.
To recognise the quality of a matcha, it suffices to observe its green vibrant color: the more the powder is green (without yellowish or brown tint), the more the tea is refined and of better quality. You can find more information in our matcha grade guide.
Its taste is also very different from a traditional tea. Matcha is known for its umami taste : umami is the name used to describe the fifth flavour in Japanese culture, after sweet, sour, bitter, and salty. Umami literally means “tasty taste”, a flavour very present in Japanese cuisine, soft and long in the mouth, less recognisable than the first four. Matcha tastes grassy at first, slightly astringent with a creamy consistency and a slightly sweet finish.
How is matcha produced?
Particular care is taken in the cultivation of this tea. The production of matcha is based on a technique of shading tea plants called Tanaa. About 6 weeks before harvest, the tea fields are covered. The amount of light gradually decreases, until it reaches only a very small part of the plant. The best quality matcha is almost grown in total darkness at harvest time.
Why lower the amount of light the tea plants receive?
To compensate for the drop in light, tea leaves produce increasing amounts of chlorophyll and amino acids making them richer in antioxidants.
Matcha is harvested by hand, usually in Spring for the highest grades. Only the youngest and greenest parts are picked, usually the two leaves at the top of each new shoot.
After picking, the leaves are heated with steam to preserve their colour and nutrients and stop fermentation. They are then dried before being sorted by grade (the youngest and greenest leaves being of better quality).
After that comes the traditional step of grinding between two large granite wheels which turn excessively slowly to avoid burns. It is a long and meticolous process that crushes the leaves into a delicate, extremely fine powder. Grinding 30 grams of matcha takes over an hour, which is part of the reason for the high cost of matcha.